In early 2010 GREF launced a new strategic initiative focusing on promoting entrepreneurial development in the Gori Region. The new direction capitalizes on the talents of GREF staff members, who benefit from experience in enterprise development in various business contexts in Georgia and the United States, while addressing key economic development challenges in Georgia.
Officially titled the "Entrepreneur Training and Education Program," the goal of the program is to increase entrepreneurship and, as a result, economic activity in the region by identifying motivated business students and recent alumni of Gori University, as well as new business owners in Gori, and to support them through business trainings and financial grants. The trainings will provide key skills, while ongoing consultations will offer constructive advice on how to start and expand these small businesses.
GREF kicked off this program with a successful entrepreneurship training exercise in May 2010. The project aimed to introduce Gori University students to business fundamentals, to promote a culture of self-sufficiency and entrepreneuriship, and to encourage a cross-cultural business dialogue. For the project, GREF partnered with International MBA students from the Net Impact Chapter of the University of South Carolina, Moore School of Business, and students at Gori University.